And, up in Hutto, there’s even more reason for Austinites to care about Hutto now: Elgin’s own Southside Market (aka The Oldest BBQ Joint In Texas) is opening their much-anticipated second location there – in the new 35-acre Co-Op District on Thursday, October 15.
Locally owned Southside Market is the oldest BBQ joint in Texas selling authentic Central Texas barbeque and just opened its forth location in Hutto located in the new 35-acre Co-Op District.
A Texan’s love for authentic Texas BBQ is undeniable and now we are lucky to have one of our most beloved BBQ joints within a short driving distance from Round Rock.
Southside Market, which originated in downtown Elgin, TX, in 1882, is the oldest BBQ joint in Texas selling authentic Central Texas barbeque for meat-lovers who value quality. The Hutto location features an outdoor patio, a drive-thru for easy ordering on-the-go, and offers Southside’s premium seasoning blends, smoked meats, sauces, and more for sale. Whether you’re a local, passing through, or looking to take a road trip to enjoy real Texas BBQ, the Hutto location is a must-visit stop in Central Texas.=
Owned by third-generation Pitmaster Bryan Bracewell and his wife Rachel, this iconic restaurant brand has grown over the past 137 years from a one-man butcher shop to its current status as a must-visit destination for those seeking the finest sausage and smoked meats that Texas has to offer.
Southside Market’s history in the barbeque industry dates back to 1882 when original founder William Moon began selling meat in Elgin by wagonload. At the end of each day, he’d take whatever was left and make smoked sausage and barbeque to avoid spoilage, as in that era there was no refrigeration.
Four years later, he opened up a storefront on what was then known as South Street, and the legend began. Bracewell’s grandfather, who called on the store as a salesman at the time, decided to buy the business in 1968, and the family has carried on the rich tradition of exceptional sausage and barbeque following the same authentic methods of smoking low and slow over real Texas post oak wood, since 1882.
The developers of the mixed use Co-Op District believe that Southside Market is a perfect match with this locally owned Texas business and excited to have the restaurant in Hutto. Brian and Rachel are so thankful to be included in this community. The District offers a big-city experience with a small-town quality of life and feel that this is a natural fit for both.
The Co-Op is a new master planned mixed-use lifestyle development and a unique entertainment destination. Situated on 35 acres adjacent to historic Downtown Hutto, the development integrates Hutto’s past with its future. The renovated cotton gin building and original cotton silos add to the historic aesthetic of the site.
Top notch customer service, company culture, impeccable quality of the sausages and BBQ are the keys to their long-lasting success. The pay off is that we get to experience real Texas BBQ in a comfortable family-style atmosphere that will keep you coming back.
Recently, I got a behind-the-scenes look at what keeps people coming to make this one of the most successful local eating establishments around. Brian (owner) and Robert Wells (GM for Southside) demonstrated how the massive smokers operate.
Just about every meat imaginable is slow-smoked to perfection with post oak wood around the clock to assure that they don’t run out of your favorite bbq, and I really like that! Everything you eat there is cooked on site. They refuse to take any shortcuts.
Everyday from open to close – seven days a week- you can choose mouthwatering choices of brisket, chicken, pork ribs, lamb ribs, pork steak and a variety of sausages.
The sweet aromas of smoke met me at the door and instantly had my mouth watering in anticipation of authentic Texas BBQ.
Southside Market Hutto location will serve the same beloved menu as the Elgin, Bastrop, and Austin locations of BBQ-by-the-half pound, including the famous Original Beef Sausage, USDA Prime brisket, chopped beef, jalapeño cheddar sausage, chicken, pork, ribs, and more. Sandwiches, salads, a loaded chopped brisket baked potato, and sides, including coleslaw, beans, corn on the cob, potato salad, and mac & cheese, are available on the lunch and dinner menu.
Larger family-style meals are also available and the restaurant offers a variety of catering packages. Guests are invited to end their meal with a sweet treat from a selection of homemade cobblers, banana pudding, or a hand-dipped ice cream cone.
Get your fill of Texas BBQ by the plate or tray. The meat choices are almost endless and are rounded out by the most fresh and well-seasoned sides I’ve had in a long time. You could make a meal just on these alone!
At our dining experience, the motto was go big or go home. We wanted to sample everything so we did! I can’t say enough how much we enjoyed each bite of succulent, smoked to perfection meat. Oh,the brisket, chicken, pork and lamb ribs hit the spot!
And, those Sausage Slammers with spicy jalapenos and melted cheese are so addictive!
Safe Covid Practices
Southside Market has a large patio and also a drive-thru for easy pick up and they are adhering to COVID safe practices.
Southside Market & Barbeque offers dining at 75% capacity to adhere to CDC recommended guidelines for restaurants during this time. In addition to their 2,131 square-foot indoor dining area that can seat 106 people at 75% capacity, the Hutto location offers a spacious 733 square-foot outdoor patio for dining that can seat 36 people at this capacity. The restaurant offers 94 parking spaces and will employ 50 people.
Customers are required to wear face masks when not eating and restaurant spacing has been adjusted to ensure 6 feet of separation between dining parties. Southside Market & Barbeque is open daily from 10 a.m. to 8 p.m.
For more information on Southside Market & Barbeque and available menus, please visit https://www.southsidemarket.com/ and follow along on social media at @southsidebbq
Barbecue Restaurant Expansion
Elgin barbecue restaurant Southside Market & Barbeque opened its fourth location in Hutto last week on October 15. The 106 Co-op Boulevard restaurant, known for its sausages among other smoked meats, is open with dine-in (indoor and patio), takeout, curbside pickup, and drive-thru services. The restaurant from co-owners pitmaster Bryan Bracewell and Rachel Bracewell is known for its sausages, among other smoked meats. The original Elgin location opened in 1882 by founder William Moon. Bryan Bracewell’s grandfather bought the restaurant in 1968. New locations opened in Bastrop in 2014, and Austin in 2019. The Hutto restaurant’s hours are from 10 a.m. to 8 p.m. daily.
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